Since its inception in 2005, Cycles Gladiator has celebrated and championed women’s empowerment. The brand draws its name from the 19th century French bicycle manufacturer, the Gladiator Company, and honours their powerful original artwork on the wines’ label. The red-haired maiden soaring through the sky on her bicycle symbolised the new liberation of women during the suffrage movement. Bicycles, as Susan B. Anthony praised, literally emancipated women from domesticity, allowing them to travel independently outside their households to work and vote.
Over a century later, Cycles Gladiator’s striking label still resonates with wine lovers. Adam LaZarre, acclaimed and multiple award-winning winemaker, is metaphorically in the saddle, and has been since the beginning. Having lived in Paso Robles for more than twenty years, Adam is extraordinarily connected to his community and the winegrowers in the area. Cycles Gladiator benefits from his longstanding viticultural relationships throughout California which provide access to standout fruit every year.